SPBU222

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Introduction to Sport Management

School of Business and Economics

Course Subject Code

SPBU

Course Number

222

Course Description

This course will provide knowledge about the broad field of sport management and the elements of managing people, operations, finance, and the work environment in a variety of sport settings. Insight into strategies for professional preparation and career opportunities will also be discussed. Special topics to be covered in the course include public relations, marketing, legal issues, interviewing, leadership, effective communication, sport ethics, and perspectives on international sports.